A little about me...
Hi, I'm Vanessa! I'm Canadian but live in London. I'm an estate agent by day & content creator by night.
I have a Bachelor of Fine Arts in Acting and have had an obsession with social media content creation for the last 5 years ever since I was in the affiliate marketing space making videos, writing, vlogging & blogging.
My passion for digital content is so big that even my estate agency brought me on as their social media content creator. I got them onto TikTok and accumulated over 1 million views on property tour videos alone!
This obsession has led me to creating UGC videos for brands as I have a passion for creating both organic and ad-style content. My favourite content to make is around food, lifestyle, travel, beauty & home decor, but I'm a very diverse creator if I do say so myself.
I will create captivating, authentic and engaging content for your brand in order to increase visibility on social platforms, gain trust from your audience, and convert them into customers.
What makes me even more unique is that I bring my most convincing A+ acting skills into everything I do, so, even if you need in-house media work, I am your girl. But don't just take my word for it... check out my work below!
UGC PORTFOLIO
Services
Rates & Packages
Prices quoted below are starting prices for 15-60 second organic & paid ad videos. This includes research and/or collaboration with you, script writing (unless you have one you want me to work with), filming & editing (including VoiceOver, sounds, text etc), a few different hooks & CTA's. Revisions at extra cost.
Paid ads will be at an additional cost depending on time, hooks & CTA's. Additional cost for raw footage requests.
All content filmed vertically (unless specified otherwise) on iPhone 12 to be used on TikTok, Instagram/FB Reels, & YouTube Shorts.
1x UGC concept video £120 GBP/$150 USD
3x UGC concept videos £300 GBP/$400 USD
5x UGC concept videos £550 GBP/$700 USD
Script reads starting at
£120 GBP /
$150 USD
for 100 words
Editing, adding music/subtitles, text, etc at extra cost to be discussed.
Monthly UGC video retainers starting at
£1000 GBP /
$1250 USD
All have a 7 day turn around. Please contact to confirm availability.
What is UGC & why on earth do you need this for your business?
UGC stands for user-generated content, which basically means getting real people to make real content for your brand.
Long-gone are the days of un-relatable, emotionless, generic ads. Polished branded marketing is being replaced by community & customers because audiences are looking toward their peers to find ORGANIC testimonials.
Not to be confused with influencer marketing where brands sponsor famous creators; UGC is original, brand-specific content created by customers and posted to the brand's social media platforms, which allows your audience to connect with someone just like them which makes for a more authentic ad experience and higher conversion rates.
We know that people buy from people they know, like & trust, which is why real-life demos, word-of-mouth marketing, recommendations from friends/family/celebrities/influencers, and customer reviews are so effective. We know that people buy from a place of emotion rather than logic. We know that people are more likely to purchase something when they are offered a solution to their problems & pain-points. We also know that in this day and age, your customers are living on their phones and social media platforms more than they watch television or read the newspaper.
UGC calls for the perfect storm of brand awareness, organic marketing strategies & increased sales in the digital age by cultivating an authentic ad experience & relationship with your ideal customers. Still not convinced? Check out the stats below!
UGC is not just the future because the future is now...
of consumers find user-generated content useful and believe what existing customers say about the brands rather than flashing ads and promotional emails.
90%
90%
of brands say that using Facebook feeds in the ads increases the click-through rate. Customers feel more connected with the ads as they contain content from real users.
of millennials claim that the user-generated content influences them to buy products and services on the website instead of sites that don’t use UGC
84%
70%
of customers trust in the real people reviews before they make a purchase decision. If the customer reviews are shown on the website, it increases conversion by 41% rate.
45%
28%
increase in customer engagement when user-generated content and official product videos merge.